UK Restaurant Delivery Platforms Comparison 2026
Compare TabTake direct online ordering and restaurant delivery with major UK marketplaces (Just Eat, Deliveroo, Uber Eats) across commission rates, customer data ownership, delivery zone configuration, and profit margins.
- Last reviewed
- 17 August 2026
- Market
- United Kingdom
- Verification status
- Verified
This draft comparison requires further source review. Product features, availability, pricing and terms may change.
Quick comparison summary
TabTake
A connected restaurant direct ordering and operations platform offering 0% commission delivery, custom branded web storefronts, automated kitchen ticket printing, and 100% customer data retention.
- Best suited for
- UK restaurants, takeaways, and dark kitchens looking to eliminate 14%-35% marketplace commissions and build direct customer loyalty.
- Pricing status
- Flat monthly subscription, 0% commission on order revenue.
Just Eat UK
The UK's largest takeaway and delivery marketplace, offering options for restaurant self-delivery or Just Eat courier dispatch.
- Best suited for
- Established takeaways seeking maximum initial marketplace visibility and customer reach across the UK.
- Pricing status
- 14% commission (self-delivery) to 30%+ (marketplace delivery) + signup fees.
Deliveroo UK
Leading UK delivery marketplace known for its dense urban courier network, Deliveroo Hop fulfillment, and Deliveroo Plus subscriber base.
- Best suited for
- Urban UK restaurants seeking high-volume marketplace orders with on-demand rider dispatch without managing internal drivers.
- Pricing status
- 25% - 35% commission per order + onboarding fees.
Uber Eats UK
Global delivery marketplace with widespread UK coverage integrated directly into the main Uber rides application.
- Best suited for
- Restaurants seeking supplementary marketplace order volume backed by Uber's driver and courier infrastructure.
- Pricing status
- 15% (pickup) to 30%+ (Uber delivery) + activation fees.
18 criteria
Detailed comparison
4 entities, 18 criteria, United Kingdom market.
| Criterion | TabTake | Just Eat UK | Deliveroo UK | Uber Eats UK |
|---|---|---|---|---|
| Ordering Model | Direct web & mobile storefront | Marketplace app & web aggregator | Marketplace app & web aggregator | Marketplace app & web aggregator |
| Commission Rate per Order | 0% commission per order | 14% (own drivers) - 30%+ (Just Eat riders) | 25% - 35% commission per order | 15% (pickup) - 30%+ (Uber delivery) |
| Customer Data Access & Ownership | 100% full access (email, phone, orders) | Restricted (owned by Just Eat) | Restricted (owned by Deliveroo) | Restricted (owned by Uber Eats) |
| Delivery Fee Control | 100% set by restaurant (flat, radius, zone) | Set by restaurant (self-delivery) or Just Eat | Set dynamically by Deliveroo algorithm | Set dynamically by Uber Eats algorithm |
| Pricing Structure | Flat monthly subscription (0% commission) | Commission per order + signup fee | Commission per order + onboarding fee | Commission per order + activation fee |
| Payout Schedule | Instant / Direct (Stripe / Connected account) | Weekly marketplace payout | Weekly marketplace payout (or express fee) | Weekly marketplace payout (or express fee) |
Ordering Model
- TabTake
- Direct web & mobile storefront
- Just Eat UK
- Marketplace app & web aggregator
- Deliveroo UK
- Marketplace app & web aggregator
- Uber Eats UK
- Marketplace app & web aggregator
Commission Rate per Order
- TabTake
- 0% commission per order
- Just Eat UK
- 14% (own drivers) - 30%+ (Just Eat riders)
- Deliveroo UK
- 25% - 35% commission per order
- Uber Eats UK
- 15% (pickup) - 30%+ (Uber delivery)
Customer Data Access & Ownership
- TabTake
- 100% full access (email, phone, orders)
- Just Eat UK
- Restricted (owned by Just Eat)
- Deliveroo UK
- Restricted (owned by Deliveroo)
- Uber Eats UK
- Restricted (owned by Uber Eats)
Delivery Fee Control
- TabTake
- 100% set by restaurant (flat, radius, zone)
- Just Eat UK
- Set by restaurant (self-delivery) or Just Eat
- Deliveroo UK
- Set dynamically by Deliveroo algorithm
- Uber Eats UK
- Set dynamically by Uber Eats algorithm
Pricing Structure
- TabTake
- Flat monthly subscription (0% commission)
- Just Eat UK
- Commission per order + signup fee
- Deliveroo UK
- Commission per order + onboarding fee
- Uber Eats UK
- Commission per order + activation fee
Payout Schedule
- TabTake
- Instant / Direct (Stripe / Connected account)
- Just Eat UK
- Weekly marketplace payout
- Deliveroo UK
- Weekly marketplace payout (or express fee)
- Uber Eats UK
- Weekly marketplace payout (or express fee)
| Criterion | TabTake | Just Eat UK | Deliveroo UK | Uber Eats UK |
|---|---|---|---|---|
| Branded Restaurant Storefront | 100% custom restaurant website & domain | Shared marketplace listing | Shared marketplace listing | Shared marketplace listing |
| Direct Email & SMS Marketing | Built-in automated SMS & email campaigns | Not available (marketplace controls outreach) | Not available (marketplace controls outreach) | Not available (marketplace controls outreach) |
| Customer Loyalty & Rewards | Automated points, vouchers & referral rewards | Just Eat StampCards (platform-managed) | Deliveroo Plus subscriber perks only | Uber One subscription integration only |
| Competitor Ads on Order Flow | None — 100% dedicated to your restaurant | Marketplace displays competitor listings | Marketplace displays competitor listings | Marketplace displays competitor listings |
Branded Restaurant Storefront
- TabTake
- 100% custom restaurant website & domain
- Just Eat UK
- Shared marketplace listing
- Deliveroo UK
- Shared marketplace listing
- Uber Eats UK
- Shared marketplace listing
Direct Email & SMS Marketing
- TabTake
- Built-in automated SMS & email campaigns
- Just Eat UK
- Not available (marketplace controls outreach)
- Deliveroo UK
- Not available (marketplace controls outreach)
- Uber Eats UK
- Not available (marketplace controls outreach)
Customer Loyalty & Rewards
- TabTake
- Automated points, vouchers & referral rewards
- Just Eat UK
- Just Eat StampCards (platform-managed)
- Deliveroo UK
- Deliveroo Plus subscriber perks only
- Uber Eats UK
- Uber One subscription integration only
Competitor Ads on Order Flow
- TabTake
- None — 100% dedicated to your restaurant
- Just Eat UK
- Marketplace displays competitor listings
- Deliveroo UK
- Marketplace displays competitor listings
- Uber Eats UK
- Marketplace displays competitor listings
Strengths and considerations
TabTake
Strengths
- 0% commission per order — keep 100% of delivery and pickup order revenue
- 100% customer data retention (collect emails & phone numbers for direct marketing)
- Custom delivery zones with postcode-based or distance-based fee structures
- Direct thermal receipt printing for hot kitchen, prep stations and drivers
Potential limitations
- Requires restaurant to manage own delivery drivers or integrate with on-demand courier dispatch
- Direct marketing (SEO, social, QR codes) is required to drive initial customer awareness
Questions to ask
- How much are you currently spending in monthly marketplace commission fees?
- Do you have existing delivery drivers or access to local courier services?
Just Eat UK
Strengths
- Massive UK consumer brand recognition and daily order search traffic
- Flexible choice between restaurant self-delivery or Just Eat courier dispatch
- Established presence across all UK regions and towns
Potential limitations
- High commission rates (14% for self-delivery up to 30%+ for marketplace delivery)
- Customer email addresses and phone numbers are withheld by the marketplace
- Surrounded by local competitor listings on the Just Eat app
Questions to ask
- What is your average margin after paying 14%-30%+ commission per order?
- Are you able to convert repeat Just Eat buyers into direct commission-free customers?
Deliveroo UK
Strengths
- Dense urban courier logistics network with rapid rider dispatch
- Access to a high-spending UK customer demographic and Deliveroo Plus subscribers
- Strong brand presence in UK city centres and high streets
Potential limitations
- High commission rates (25% - 35% per order)
- Does not share customer contact details with the restaurant
- Top search placement requires paid sponsored listing bids
Questions to ask
- How much of your delivery order volume comes from repeat buyers who could order direct?
- What is your delivery dispatch cost per order compared to direct delivery?
Uber Eats UK
Strengths
- Integrated into the widespread Uber rides application ecosystem
- Reliable driver network across UK towns and cities
- Simple tablet-based order management setup
Potential limitations
- High commission fees (15% for pickup to 30%+ for delivery)
- Customer relationship and contact data belong to Uber Eats
- High marketplace competition from surrounding restaurants
Questions to ask
- Are marketplace commission fees reducing your net profit margin on delivery orders?
- Have you tested promoting a direct ordering channel on your takeaway bags and receipts?
Which option may suit your restaurant?
UK Restaurants looking to maximize delivery profitability
Implement TabTake as your primary direct ordering channel to keep 100% of revenue, while using marketplaces as top-of-funnel customer acquisition channels.
Direct ordering eliminates 14%-35% commission fees on repeat customers and captures essential customer data (emails & phone numbers) for future marketing and repeat orders.
What to verify: Review your monthly marketplace commission bills and calculate potential annual savings with a flat TabTake subscription.
New or expanding UK food businesses
Adopt a hybrid approach — launch TabTake for commission-free direct orders and use Just Eat or Deliveroo to attract first-time customers.
Marketplaces provide initial visibility, while TabTake enables you to convert repeat customers into commission-free direct buyers via bag inserts, receipt vouchers, and SMS campaigns.
What to verify: Check driver availability and delivery radii across your target UK postcodes.
Considerations for restaurants in United Kingdom
- •UK Delivery Market Dynamics: Just Eat, Deliveroo, and Uber Eats dominate UK food delivery marketplace volume, but typical commission fees range from 14% to 35%+ per order.
- •Customer Retention Strategy: Progressive UK restaurants use direct ordering (TabTake) alongside marketplaces to transition repeat customers to 0% commission direct orders.
- •Driver Logistics: Restaurants can utilize internal drivers, local courier services, or on-demand dispatch integrations to fulfill direct orders efficiently.
Questions to ask before choosing restaurant software
- Which ordering channels are included?
- Are transaction or commission fees charged?
- Is pricing public or quotation-based?
- Which features require an add-on?
- Can the restaurant use its own domain?
- Who owns the customer relationship?
- Can menus be managed centrally?
- Are delivery and collection both supported?
- Does the platform support multiple locations?
- Which printers and hardware are supported?
- What onboarding is included?
- Is there a minimum contract period?
- Can data be exported?
- Which integrations are available in the UK?
How this comparison was prepared
Criteria were selected for UK restaurant purchasing research. Unavailable or unreviewed data is marked as not publicly confirmed. TabTake is currently under development, no provider paid for placement, and this draft represents no referral relationship.
This comparison is intended as a practical planning resource. Product features, availability, pricing and terms may change. Confirm current details directly with each provider before making a purchasing decision.
The comparison is based on publicly available UK provider information and TabTake product specs.
Commission rates, delivery fees, and commercial terms vary by location, order volume, and contract terms.
TabTake publishes this comparison and is one of the platforms being evaluated.
No provider paid for placement, and no endorsement or referral partnership is implied.
Sources
- TabTake Direct Ordering & Delivery Platform — TabTake UK (external)
official-product-page · accessed 17 August 2026
- Just Eat UK Restaurant Partner Solutions & Terms — Just Eat Takeaway.com (external)
official-product-page · accessed 17 August 2026
- Deliveroo Partner Pricing & Restaurant Services UK — Deliveroo UK (external)
official-pricing-page · accessed 17 August 2026
- Uber Eats Merchant Partner Solutions UK — Uber Technologies (external)
official-product-page · accessed 17 August 2026